Objective
Reduce the number of pedestrian fatalities by X percent by year Y.
Associated Performance Measures
Service Packages that Support the Objective 
Associated Goals
Planning Factors
B. Increase the safety of the transportation system for motorized and nonmotorized users;
Source
Since the mapping between objectives and service packages is not always straight-forward and often situation-dependent, these mappings should only be used as a starting point. Users should do their own analysis to identify the best service packages for their region.